In class exercice:

We are a design hotel such as Habita in Mexico city.
3rd Party sites:

- www.designhotels.com
We want to belong to this 3rd party site because:
- it reaches our market: design + luxe
- it corresponds to the image we want give to the customers + all the hotels which belong to this site are also design and luxury hotels

- www.tripadvisor.com
This site don't correspond to our category.
There are all kind of hotels so it doesn't respond to our image.